Strategies for Small Businesses to Thrive in Vermont: Navigating a Unique Market

Last week, I wrote about trying not to fool ourselves into believing Vermont,  specifically Burlington and its surrounding area is more populous than it actually is.  That doesn’t mean you shouldn’t start your business but its unique demographic and economic landscape requires a nuanced understanding of the local market and a strategy tailored to its…

Thriving in Unique Landscapes: A Guide for Small Businesses in Burlington, Vermont

The fallacy of Burlington’s population density lies in the misguided belief that it can replicate the business dynamics of more densely populated areas. The reality is that Burlington’s population density, while lower than that of comparable cities in New Jersey and Massachusetts, offers its unique set of opportunities and challenges.